BOWIE – PinUps!

Bowie Pin Ups – 45th Anniversary!
Released October 19, 1973
By Madeline Bocaro ©
Bowie covers his faves: The Easybeats, The Merseys, Pink Floyd, The Yardbirds, The Who, Them, The Kinks…
 
The PinUps album cover photo of Bowie with 60s ‘It Girl’, Twiggy (shot by her boyfriend – photographer Justin de Villeneuve) was planned to be a Vogue magazine cover. Bowie would have been the first man on the cover of Vogue. However, Bowie opted to use the image for his album cover instead.

“[Twiggy and I] met Bowie a few times socially, and he mentioned that he wanted to be the first man on the cover of Vogue. I called them to suggest this, with Twiggy, of course, and after a bit of a hoo-ha, they agreed.


Bowie was working on PinUps in Paris, so we flew there to do the shoot. When Twigs and Bowie were together and lit up, I looked through the viewfinder and realised that David was pure white, whereas Twiggy was tanned from a holiday in Bermuda. There was a moment of panic because I knew it would look bizarre; but the makeup artist suggested drawing masks on them, and this worked out even better. I remember distinctly that I’d got it with the first shot. It was too good to be true.

“When I showed Bowie the test Polaroids, he asked if he could use it for the PinUps record sleeve. I said: ‘I don’t think so, since this is for Vogue. How many albums do you think you will sell?’ ‘A million,’ he replied. ‘This is your next album cover!’ I said. When I got back to London and told Vogue, they never spoke to me again.”
– Justin de Villeneuve

The chocolate brown suit on the back cover, with cuffed baggy trousers was purchased from Tommy Roberts’ City Lights boutique.

 
Mainman launched a billboard campaign on the Sunset Strip in Los Angeles for all their artists; Bowie, Mott The Hoople, Mick Ronson… including a contest in which the winner’s face would replace the blank Twiggy. That’s why, in the final version, “Twiggy” looks a bit strange! 

MainmanPinUpsBillobardMainmanBillboards-BW

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